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BAT is evolving at pace - truly like no other organisation.

To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our ethos every day. Come be a part of this journey!

BAT DIGITAL BUSINESS SOLUTIONS IS LOOKING FOR AREA PLANNING MANAGER

JOB TITLE: Area Planning Manager

FUNCTION: Commercial

SUB-FUNCTION: GBS Planning

LOCATION: Lahore, Pakistan

DISCLAIMER: We might not have an open role at this moment, but, because our work environment is very dynamic, we would love to hear from you!  We encourage you to apply and the moment we have a suitable position for your profile, the Recruitment Team will contact you as soon as possible.

ROLE POSITIONING AND OBJECTIVES

The role will be responsible for supporting the S&OP process and strategy development through robust business planning. This involves gaining a comprehensive understanding of all markets to facilitate well-informed decision-making.

WHAT YOU WILL BE ACCOUNTABLE FOR

  • Develop and maintain a comprehensive understanding and analysis of the market and competitors. Provide insights to anticipate competitor strategies, enabling proactive decision-making and planning.
  • Facilitate and drive the monthly planning cycle (S&OP), ensuring efficiency, accurate understanding, and effective planning to mitigate any potential opportunity losses or costs for the company.
  • Gain an in-depth understanding of all markets to ensure optimal planning for industry trends, volume, market share, and contribute high-quality input into key regional/global milestones.
  • Coordinate the development of integrated long-term macroeconomic forecasts for the total tobacco market, short-term forecasts, and competitive business scenarios to inform corporate and marketing plans.
  • Identify and propose opportunities for process improvement to enhance the effectiveness of market and industry insights generation.
  • Continuously enhance current tools and methodologies to improve the analysis of information.
  • Provide support for above-market reporting as needed.
  • Support the cadence of reporting, planning, and forecasting strategy with timely and actionable insights.
  • Act as an effective partner to multiple stakeholders across functions and seniority levels.

ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE

  • Minimum of 6 years' experience in the tobacco industry or a similar FMCG category.
  • Bachelor's degree, preferably in Statistics, Business Analytics, Marketing, or a related field.
  • Effective communication skills, including strong negotiation and influencing abilities.
  • Proficiency in team management, with the capability to motivate, coach, and develop team members.
  • Experience in senior stakeholder management, demonstrating the ability to develop and maintain relationships with internal and external stakeholders.
  • Demonstrated project management skills, including the ability to lead and execute projects effectively.
  • Excellent presentation skills, with the capacity to convey complex information in a clear and compelling manner.
  • Proficiency in forecasting techniques and competitor analysis.
  • Familiarity with marketing planning processes and the ability to conduct both quantitative and qualitative analysis.

BENEFICIAL

  • Regional experience and financial background considered a bonus.

WE ARE BAT

At BAT we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation. See what is possible for you at BAT.

  • Global Top Employer with 53,000 BAT people across more than 180 markets
  • Brands sold in over 200 markets, made in 44 factories in 42 countries
  • Newly established Tech Hubs building world-class capabilities for innovation in 4 strategic locations
  • Diversity leader in the Financial Times and International Women’s Day Best Practice winner
  • Seal Award winner – one of 50 most sustainable companies


BELONGING, ACHIEVING, TOGETHER

Collaboration, diversity and teamwork underpin everything we do here at BAT. We know that collaborating with colleagues from different backgrounds is what makes us stronger and best prepared to meet our business goals. Come bring your difference!

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